CPD-Certified Training: AI for Business Strategy
CPD-Certified Training: AI for Business Strategy
A comprehensive, CPD-certified program designed to equip business leaders with the knowledge and tools to leverage AI for strategic advantage. Participants gain a solid foundation in AI, learn how it drives operational efficiency, and develop strategies for integrating AI into business transformation.
8 Hours
Duration
Hybrid
Format
Online / On-Site
Delivery
Enrollment
Get in Touch for Details
Real transformation does not happen through tools and theories alone. It happens when you learn how to lead AI-enabled change consciously and responsibly.
Enroll NowTalk to an Advisor- CPD-accredited certificate
- Self Paced & Live Instructor led sessions
- Real-world case studies
- Post-training support
- Networking opportunities
Accredited & Recognized By

Program Highlights
What You'll Learn
Change Management
Build buy-in and manage organizational change during AI transformation.
Risk & Governance
Understand ethical AI frameworks, data governance, and responsible implementation.
Interactive Lectures
Evidence-based frameworks delivered by expert facilitators with real organizational transformation experience.
Peer Learning Sessions
You'll share challenges, debate solutions, and build your professional network with other senior HR leaders.
Hands-On Case Examples
Deep dives into actual transformations of biggest organizations in the world.
Live Q&A Workshop
Bring your specific organizational challenges. Build your expert guidance on your transformation roadmap.

82
Countries
350+
Projects
25+
Years
Lead the AI Transformation
Scale AI Horizon Across
Your Organization
This is an intensive professional development program designed to transform Business professionals from observers of AI adoption to strategic leaders of organizational business transformation. This is a deep dive into how AI is fundamentally reshaping:
- Business models (from products that depreciate to systems that learn)
- Organizational structures
- The future of work, its impact on employment, and key ethical considerations such as privacy, bias, and governance.
- AI Ecosystem: Core components that drive AI innovations.
You'll learn the frameworks, tools, and strategies that leading organizations like Microsoft, P&G, JPMorgan, IBM, and Amazon are using to navigate this transformation — and how to apply them in your context; Real Transformation Guides & Cases Around the World. Every module is built around real organizational transformations so you'll learn and adapt to your own organisation. This Not Just a Theory-Based Program.
“Most AI risks I see do not start with technology. They start with unclear leadership decisions at the beginning. When leaders take time to define purpose, accountability, and boundaries early, adoption becomes far more sustainable and trusted.”
— Hande Ocak Başev
Program Description
Everything at a Glance
What This Program Is / Methodology
- Interactive executive lectures
- Case-based strategic analysis
- Hands-on AI tool exploration
- Group discussions and peer learning
- Practical business application exercises
What Participants Gain
- Strategic Understanding — Insight into how AI creates competitive advantage
- Leadership Capability — Confidence to sponsor and guide AI transformation
- Practical Knowledge — Hands-on experience with AI tools
- Ethical & Governance Insight — Framework for responsible AI adoption
- AI Roadmap Development — Ability to design a 90-day AI strategic roadmap
Who Is This Program For?
- Board Members
- C-Level Executives
- CFOs & Finance Leaders
- Business Directors & Senior People Leaders
- Risk, Compliance & Audit Teams
Leverage AI for competitive advantage
Training Overview
A CPD-Certified, executive-level training program designed to equip business leaders with a practical and strategic understanding of artificial intelligence and its impact on decision-making, operational efficiency, governance, and long-term value creation.
This 8-hour hybrid program combines self-paced learning with a live strategic keynote, enabling leaders to translate AI concepts into measurable business outcomes while remaining aligned with CPD learning and assessment standards.
This module offers a foundational understanding of AI, its evolution, and its role in various industries. Participants will explore key AI concepts, its impact on business and technology, and the synergy between humans and AI. The session also includes a hands-on activity to apply AI tools in a practical context.
Introduction to AI and its relevance today. AI's evolution in the context of business world.
Defining AI: Understanding its essence and overarching implications.
History of AI: Tracing from early ideas to present breakthroughs.
AI Ecosystem: Core components that drive AI innovations.
AI in the Digital Ecosystem: Understanding AI's role in the industrial revolutions and technology trajectory.
Synergy of Humans and AI: How collaboration elevates possibilities.
Hands-on activity: Creating a presentation using AI tools (e.g., ChatGPT4, Claude).

Years of Strategic
Leadership Experience
Hande Ocak Başev
Managing Partner, WSI London & Istanbul

Program Spotlight
AI for Business Strategy

Hande Ocak Başev
Managing Partner, WSI London & Istanbul
25+
Years Experience
350+
Projects Led
82
Countries Network
About the Trainer
Meet Hande Ocak Başev
Hande Ocak Başev is a leading expert in AI-driven business strategies, management consulting, and digital transformation, with 25 years of experience. She has spearheaded over 350 strategic, operational, and technological transformation projects and led more than 50 business development initiatives. As a board member, she has provided strategic consultancy to organizations, helping them achieve sustainable growth and long-term success. As the Managing Partner of WSI's London and Istanbul offices, Hande drives global digital marketing and AI strategies for WSI's extensive network across 82 countries. She is also an active member of WSI's Global AI Leadership Board, advising on the strategic integration of AI in business. A recognized thought leader, Hande contributes regularly to Forbes Türkiye, sharing insights on AI trends, governance, and business applications.
Program Benefits
What You'll Get
With interactive lectures, live workshops and case studies, apply AI in real scenarios. 1:1 or group coaching sessions post-training on demand. Hands-on guidance for real-world AI adoption. KPI-driven performance tracking & analysis.
Interactive lectures, live workshops and case studies to apply AI in real scenarios. Co-create, share experiences, and discuss with fellow transformation professionals through facilitated reflection sessions. Co-create, share experiences, and discuss with fellow mentors, practice applications.
Get free resources, extended access to regular updates on the latest AI trends and case studies. You'll Have An Exclusive Access to; Digital training resources & AI knowledge base. Extended access for 3 months post-training. Regular updates on AI trends & developments.
Strengthen your positioning with guided pilot projects and proof of concept work. Gain a clear roadmap to scale AI solutions in your organization, backed by 1:1 or group coaching sessions post-training on demand.




Real Results, Real Impact
Hear from the professionals who've transformed their practice with AI-powered strategies.
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
“Lots of learning for ICs who've never sold or positioned themselves as AI consultants before.”
“If you want clarity on AI consulting, this session will answer all your questions.”
Upcoming Cohorts
Choose Your Cohort
Live, instructor-led sessions every Friday. Pick the start date that works best for you.
May Cohort
April 24, 2026
Fridays, 14:00–15:30 GMT+2
Live Sessions
This cohort has ended
June Cohort
May 29, 2026
Fridays, 14:00–15:30 GMT+2
Live Sessions
Early Bird 20% Off
FAQ
Frequently Asked Questions
Absolutely. This program is designed for HR professionals, not data scientists. We focus on strategic implications and organizational design, not coding or algorithms. No technical prerequisites required.
Absolutely. In fact, you're in the best position—you can design it right from the start instead of fixing mistakes. The program includes readiness assessment and phased rollout frameworks.
Most AI training teaches tools (how to use ChatGPT, etc.). This teaches transformation (how to redesign your organization). We focus on how you implement AI to your business: manage the human dimension of AI adoption.
Both. You'll learn evidence-based frameworks, then apply them through case studies and get customizable templates to use in your organization.
No special software tools are required to complete this program. All materials needed are provided in the training platform.
If you're not sure if this program is the right fit, we are here to help you determine which program is the right fit for your goals and needs! Simply talk to one of our admissions advisors or send them an email at engage@wsi-dms.com
Our Tailored Services
Our Tailored Services & According to Your Needs
Beyond training — we provide a complete ecosystem of AI enablement services tailored to your organization.
Custom AI Use Case Development
Every organization has unique operational challenges, customer expectations, and workflows — which is why AI implementation should never follow a one-size-fits-all approach. As WSI, we focus on identifying practical, industry-specific AI opportunities that align with your business objectives and existing processes. Through real-world scenarios and company-specific data, we help transform AI from a theoretical concept into measurable business value.
- Industry-specific AI application scenarios
- Practical AI model development using real company data
C-Level & Executive Briefings
AI adoption requires strategic alignment at the leadership level before operational execution begins. These executive-focused briefings are designed to help decision-makers understand the business impact, risks, opportunities, and competitive implications of AI technologies. Sessions are tailored to your organization's priorities, combining market insights, strategic recommendations, and practical implementation perspectives.
- Strategic AI sessions tailored for executives
- Custom reports and AI-driven business insights
- Focused content on privacy, compliance, and competitive advantage
In-House AI Pilot Program Design
Successful AI transformation often begins with a focused pilot initiative that validates value before large-scale investment. This service supports organizations in designing and developing internal AI pilot programs that are practical, measurable, and aligned with business goals. From proof-of-concept planning to implementation guidance, the process is designed to reduce uncertainty and accelerate organizational learning.
- AI pilot project development & proof of concept
- Hands-on assistance in AI implementation
- Analysis and roadmap for scaling AI solutions
Custom AI Use Case Development
Every organization has unique operational challenges, customer expectations, and workflows — which is why AI implementation should never follow a one-size-fits-all approach. As WSI, we focus on identifying practical, industry-specific AI opportunities that align with your business objectives and existing processes. Through real-world scenarios and company-specific data, we help transform AI from a theoretical concept into measurable business value.
- Industry-specific AI application scenarios
- Practical AI model development using real company data
Ready to Transform?
Start Your AI Leadership Journey Today
Join hundreds of leaders who have transformed their organizations with AI-powered strategies.
